IRIS IntegraNG Online tools are a suite
of web modules comprising an online portal, webpage designer, web services and application programming interfaces (APIs) that the organisation can administer itself to enable full seamless integration between its website and the IRIS IntegraNG back-office database.
Delivering real value and return on investment from the organisation’s online presence, these sophisticated web tools allow clients to benefit from reduced administration, sales generation
and enhanced relationship management, while providing improved services to your members.
IRIS IntegraNG Online tools include:
- Registration and Updates
- Membership Joining and Renewals
- Events
- Trading/Merchandising
- Surveys
- CPD
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- Payments
- Group Portals
- Directories
- Documents
- Case
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This approach enables the membership organisation to truly leverage today’s technologies and low cost channels, while reaching its stakeholders with relevant messages and content, and managing services in the right context, such as recognising that a member is in a certain area and offering contact from a local branch.
Through whichever channel a member chooses to interact with the organisation, the data from every touchpoint is co-ordinated into a single, unified database.
Well over 50% of clients now use the Online Tools and are reaping the benefits of a fully integrated back office system and website, providing them with increased return on investment.
Comprehensive, Integrated Websites
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Streamline processes between the web and back office
We have worked with a number of web design agencies and CMS
providers to help IRIS NFP clients integrate their websites to
IRIS Integra. We have now teamed up with netXtra to ensure we can
provide a full turnkey solution to this growing need.
With our partner netXtra, we can deliver unrivalled integrated
web services to run streamlined business processes between the web
and the back-office functions. netXtra can provide comprehensive
website design, development, hosting and online strategy
services.
Current IRIS NFP integrated websites by netXtra include those of
the World Association of Girl Guides and Girl Scouts, Council of
Mortgage Lenders, Recruitment and Employment Confederation and The
Association for Science Education. netXtra has vast experience in
the delivery and support of an organisation’s complete online
presence, including links to social media platforms.
E-Marketing Campaigns
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Improve digital communications
There is an increasing need to execute integrated eMarketing
campaigns to subscribers with tailored information pulled directly
from your CRM software. From triggered welcome programmes,
re-engagement strategies, renewal reminders and event invitations,
customised eCommunications can be efficiently sent throughout the
relationship lifecycle via our partner solutions. Campaign results
can be pulled into IRIS CARENG to show open rates, click-throughs,
unsubscribes, and bounces.
We work with number of specialist eMarketing solution providers
including Communicator Corp, Cheetahmail, and Dotmailer. To
complement in-house expertise, Communicator Corp’s account managers
provide ongoing strategic support to help you to maximise return on
investment, while reducing the manual workload involved in creating
campaigns.
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